English / phrasal verb
zero in on
MEANING IN ENGLISH
to direct all attention or effort specifically toward a particular issue or target; To direct all attention, effort, or resources directly toward a specific issue, target, or detail.
In context
01
In the second part of the pitch, we must zero in on the unique competitive advantages of our solution.
02
The presenter zeroed in on customer retention rates to prove the platform's long-term value.
Synonyms
Focus on,pinpoint,concentrate on
Antonyms
Diversify,lose focus,digress
Collocations
Zero in on the problem,zero in on key metrics,zero in on the target audience