English / word
value proposition
noun_phrase B2MEANING IN ENGLISH
A statement or feature explaining the unique benefits or value that a product or service offers to customers.
In context
01
A clear value proposition attracts more customers.
02
A strong value proposition attracts more buyers.
Synonyms
benefit,advantage,unique selling point
Antonyms
disadvantage,drawback,weakness
Collocations
clear value proposition,customer value proposition,unique value proposition