English / idiom
Drawing Card
MEANING IN ENGLISH
An event, person, or feature that attracts a large audience or generates massive customer interest.
In context
01
The supermarket used half-price grocery coupons as a clever drawing card to lure budget shoppers.
02
Financial workshops featuring celebrity investors proved to be an unexpected drawing card this year.
Synonyms
major attraction,crowd-puller,big draw
Antonyms
deterrent,repellant,flop
Collocations
act as a drawing card,proven drawing card,major drawing card