English / phrasal verb
Buy in
MEANING IN ENGLISH
To agree with, support, or accept an idea, plan, or initiative.
In context
01
It is difficult to introduce innovative upskilling programs if company leaders do not buy in.
02
The engineering team finally decided to buy in to the new automated testing protocol.
Synonyms
agree to,endorse,support
Antonyms
reject,oppose,resist
Collocations
get leadership buy in,seek team buy in,buy in to the strategy